Cooper Flagg is one of the most talked-about young basketball players in the United States. As he prepares to begin his ...

We take a look at the top eight NIL valuations coming into 2025 according to On3. Where do Ohio State players land?

The University of Wisconsin and its NIL collective VC Connect filed a joint lawsuit on Friday against the University of Miami ...

Four-star USC Target 'Happy' With NIL Packaged Offered to Him, Insider Says originally appeared on Athlon Sports. USC is ...

Reggie Calhoun Jr. opines on how mothers can't be agents for athletes, flying in the face of Lamar Jackson and Jayden Daniels ...

Jake Brown used his love for Crocs combined with a run to the College World Series for LSU to land a sweet NIL deal.

College basketball's financial landscape has changed significantly over the years. Due to the NIL deals secured by players, it's likely affecting when they decide to enter the NBA draft.

In 2021, the NCAA began allowing college athletes to earn money via their name, image and likeness (NIL) rights. Millions ...

With a $10K donation and a heartfelt children’s book, Oregon quarterback Dante Moore is using his NIL money to inspire the ...

Nebraska's football team stole the headlines with the reveal of a staggering $165 million athletic facility investment. However, one of its most valuable prospe ...

South Carolina’s governing body for high school sports altered its bylaws this week to ensure it can keep functioning amid ...

Elise Cooper of Owings Mills became the first high school sprinter to sign with Puma in February. It was anything but a ...