Google's new 1st Order Promotions for Shopping ads let merchants automatically offer exclusive discounts to first-time customers.

This new feature acts like a privacy compliance scorecard, giving Excellent or Good scores your Consent Mode setup.

Whalen was known for her relentless pursuit of providing value with your content and shepherding the industry to a more ...

Google Ads no longer auto-selects the Display Network for Search campaigns, giving advertisers more control and helping ...

Google’s new Veo 3 integration into YouTube Shorts will let brands and creators generate short-form videos from text prompts, ...

Google Ads has added a new “Conv. value (incl. predicted)” metric that blends actual and forecasted data, giving advertisers ...

Google is now rolling out Search Live, the talk and listen version, not the video version, but the conversational talk and ...

Google is expanding its Commerce Media suite to give brands and retailers AI-powered tools across platforms like Search, ...

AI Mode clicks, impressions, and positions are now in Search Console. Google's help doc explains how new queries and elements ...

Get clear on what’s changing in Google Ads – and how to stay competitive in the new AI-first Shopping landscape.

Why we care. Meta’s new generative AI tools drastically reduce the time and effort needed to produce high-quality, on-brand ...

SEO used to feel like guesswork. Not anymore. Here’s how a PPC-first agency turned it into a performance machine.