Home furnishing brand IKEA has partnered with global platform Roblox to launch a virtual store - and they're hiring players too. The collaboration, titled "Careers done different" aims to attract a ...

Hey, late-stage capitalism has reached a new and depressing milestone: Digital stores run by real people. Released in 2006, Roblox is a multi-platform multiplayer game that lets players use official ...

Ikea is assembling a team of Roblox players to work at its virtual store—and you can even get paid for the job. The Swedish retailer announced in a press release Monday that it will be launching “The ...

In a statement, IKEA described its move onto the Roblox platform as its “first foray into mainstream gaming,” saying “The Co-Worker Game” will give people “a chance to immerse themselves in the ...

Before launching its Roblox store, Mango entered the metaverse in 2022 by exhibiting three NFT artworks co-created with crypto artist Farkas during Metaverse Fashion Week. At that time, the company ...