Roblox has hired former Roku executive Louqman Parampath to help build out its advertising business, as the video-game platform bets on its lucrative young user base to draw marketing dollars.

When most people hear “Roblox,” they picture kids running around in blocky worlds, playing tycoon games, or roleplaying in Brookhaven. But Roblox is far more than just a playground for digital ...

Like YouTube, Roblox started as an online stage for young creators. As the company grows toward 100 million active daily users, contributors are making big money selling games.

Roblox is a massively multiplayer online platform that allows people to create games and play together. It's estimated that between 80 and 100 million people enjoy playing on the platform on a ...

But Welcome to Bloxburg is just one of the games that has transformed Roblox into a worldwide hit with younger audiences. The proto-metaverse platform boasts nearly 80 million daily users.

The most popular Roblox game right now is Grow a Garden, which alone accounted for 22 million of these players, a higher number than any Steam title has ever managed to accomplish. The gaming giant ...

A fairly new game mode has become one of the most popular experiences currently featured in Roblox, reaching more players than several iconic modes.

In this video, I transformed a Roblox avatar into a detailed character illustration using markers. The process focuses on stylizing armor, shading, and form. This series explores how digital game ...

In just under two months, a Roblox user-created game called Grow a Garden has become a massive hit.