Coco Gauff's line with New Balance continues to expand.

New Balance still hadn't released its 1906L sneaker loafer. Debate raged on through 2024 after the polarizing silhouette was ...

Charlotte Lee is a veteran designer behind some of New Balance’s best sneakers, and she’s onto another sold-out success with ...

Engulfed in different shades of gray, the collaborative take on the new NB silhouette comes elevated with textured pony hair ...

New Balance, one of Flagg's top sponsors, is selling a "Flagg Day" t-shirt for the NBA Draft. And it'll cost you.

Los Angeles Clippers star forward Kawhi Leonard has several New Balance 480 V2s on the horizon, which he previewed last month ...

The 204L uniquely combines the slim structure of ’70s running shoes with tech-inspired textures from the 2000s ...

Flagg, who’s from a small town in Maine close to a New Balance factory, was immediately appealing to the Boston-based brand.

Welcome back to The Athletic's free weekly sports business cheat sheet. Name-dropped: Woody Johnson, Mark Walter, Caitlin ...

If you want to spend ten dollars more and up your colorway game, you can grab the 574 in Infield ‘Clay/Sea Salt’ (Style #: ...

Owosso's Eli Worthington dominated the competition at New Balance Nationals, winning by six feet while also placing ninth in ...

Universal Design Studio and Map Project Office have overhauled the New Balance flagship store on London's Oxford Street, ...