We take a look at the top eight NIL valuations coming into 2025 according to On3. Where do Ohio State players land?

As the NCAA clears a billion-dollar settlement, high school athletes across the U.S. are navigating evolving NIL laws — with ...

Four-star USC Target 'Happy' With NIL Packaged Offered to Him, Insider Says originally appeared on Athlon Sports. USC is ...

The University of Wisconsin and its NIL collective VC Connect filed a joint lawsuit on Friday against the University of Miami ...

NIL Contract Details for New USC Commit Revealed originally appeared on Athlon Sports. USC is getting with the times of the ...

In 2021, the NCAA began allowing college athletes to earn money via their name, image and likeness (NIL) rights. Millions ...

Cooper Flagg’s NIL earnings at Duke may already surpass what he’ll earn in his NBA rookie deal—here’s what makes his brand so valuable.

South Carolina’s governing body for high school sports altered its bylaws this week to ensure it can keep functioning amid ...

Mizzou has spent major money over the last 12 months to help fund the program's NIL efforts, according to a report.

The USC Trojans have the No. 1-ranked recruiting class in the nation thanks to USC coach Lincoln Riley and his coaching staff landing some of the top prospects ...

Rep. Joe Tate introduced House Bill 4643 to prevent the NCAA from limiting student-athletes' NIL rights in the state of ...

Former Maryland point guard Ja'Kobi Gillespie is saying that Maryland's NIL collective is not honoring his contract ...