Political creatives and media buyers are racing to keep up with the rapid spread of AI-generated digital advertising.

After 14 years at Lake Research Partners, pollster Jonathan Voss is going out on his own with a new approach to survey ...

Crowdpac, the online crowdfunding platform for political campaigns, is getting a major makeover ahead of the 2026 midterms.

Let's talk about the Dead Persuadable Voter Theory. It goes like this: Undecided voters aren’t offline. They’re disappearing.

Political advertisers are falling short in their digital investments, according to an analysis of the 2024 digital landscape.

Democrats suffered from underwhelming turnout among some of their most crucial voting blocs, according to an analysis of 2024 ...

To earn votes, you need name recognition, and a buy in for your message. That takes time the traditional campaign timeline doesn’t give you.

A major issue is that AI doesn’t remember details well. It trends toward generic insights, even when you prompt it with clear guidelines.