In addition to headliners Mary Portas OBE and Matthew Syed, delegates can expect to hear from marketing heavyweights from ...

With profitability restored and post-pandemic consumer habits settling, Gousto is repositioning itself as a direct rival to ...

Over 40% of UK social media users are also using X less than a year ago, compared to just 15% who use it more, according to ...

From Elf’s use of controversial comedian Matt Rife in its latest campaign to Gousto’s shift to sustainable growth, it’s been ...

Nuance may be needed when measuring the effectiveness of creativity, but adopting a “show not tell approach” is putting B2B ...

Marketing boss Chris Willingham is honing the brand’s focus on community and looking to unite fans worldwide with a new ...

The campaign featuring Matt Rife has been branded “rage bait”, with people calling Elf Cosmetics “tone deaf” for using the ...

Since it kicked off its Premier League sponsorship, Guinness has become the number one beer for the football watching ...

After facing struggles in a “challenging environment”, Carlsberg remains committed to its marketing investment amid the “good ...

While marketing’s fixation on market share has been criticised as potentially “dangerous”, it remains a key commercial goal ...

As well as announcing a partnership with Manchester United, fintech brand Sokin has also launched a new brand campaign to ...

Marketing should never tell “the product team what to build, it should always be the other way around”, argues Revolut CMO ...