Los Angeles 2028 Olympic and Paralympic Games will, for the first time in Games history, allow venue naming rights, ...

The Los Angeles 2028 organizers said the names of up to 19 competition venues could change. This marks the first time in ...

The Olympic Games are one of the most-watched sporting events in the world, a stage where athletes chase their lifelong dream ...

The organising committee for the Los Angeles Olympics says some partner deals are already in place for the 2028 Games.

In a groundbreaking move, LA28 will be able to sell venue naming rights during its Olympics and Paralympics, a change that ...

Venues for the 2028 Olympics and Paralympics will be permitted to sell naming rights, a first in the Games' storied history.

LA28 organizers, Team USA and Comcast (NBCUniversal) are taking an unprecedented route to achieve their domestic corporate ...

The 2028 Los Angeles Olympics and Paralympics will have the first competition venue naming rights program in Games history.

For the first time in the history of the Olympic and Paralympic Games, LA28 announced that it has created the opportunity for ...

The LA 2028 Olympic and Paralympic Games will introduce venue naming rights for the first time, partnering with Comcast and ...

Pierre Ducrey has outlined how swimming, and a huge audience inside the stadium, has afforded an ‘opportunity’ to provide a ...

Rising fees among those wishing to enter the United States appear as a new hurdle to clear by organisers who keep hoping to ...