Apple has formed a new Answers, Knowledge and Information team of engineers to develop in-house AI services, including a new Siri search experience similar to ChatGPT.

Summer savings are knocking up to $150 off a variety of Apple Watch styles, with prices dropping to as low as $169.

The transition of the Apple Card from being financed by Goldman Sachs to JPMorgan Chase will probably cut out a smaller company, CoreCard, that currently handles the credit card.

Apple has filed a lawsuit against the movie theater Apple Cinemas over what it says is a deliberate attempt to capitalize on ...

From misplaced AirPods to missing luggage, Apple's Find My app has quietly become one of the most essential tools in the ...

There's a new music video out that uses about $40,000 in iPhones that doubles as a practical Shot on iPhone demo.

On Friday afternoon, Apple CEO Tim Cook and senior vice president Craig Federighi addressed Apple Park employees, discussing ...

Even though the markets have become mostly numb to the current administration's tariff see-saw, one analyst is worried that ...

Apple's bill for Trump's tariffs in the third quarter was a little less than first expected, but Tim Cook has cautioned that ...

The weekend Mac mini deal delivers a $100 price drop on the current M4 model with a bump up to 24GB of unified memory.

Wedbush analysts believe Apple's internal AI development is a failure and Tim Cook should instead strongly consider paying ...

A new image said to be third-party cases for the iPhone 17 range backs up rumors of MagSafe being moved on all models — and ...