Influencers, short-form videos, and messaging have been disrupting how offline retailers sell and scale in India, finds ...

With formal contracts, content guardrails, and a taskforce, India’s influencer space has entered a new phase of ...

India’s influencer marketing industry to reach INR 4,500 crores in 2025, growing by 25% from 2024's INR 3,600, finds The Goat ...

Adobe has unveiled Adobe Express for ads, a solution that aims to make it faster and easier for small businesses to create ...

From billing rainbow-riding brands to remixing rap with sign language and vaccinating dogs during a festival—Wondrlab’s ...

Ramsai Panchapakesan has been elevated to president–investments and partnerships, Binu Thomas to managing partner–investments ...

From kitschy candy tins to minimalist memory cues, Summer Owl Studio founder and creative director explains why nostalgia-led ...

DDB Mudra Group will serve as one of the hosts for Portfolio Night 2025 in Mumbai. The event will take place in different ...

Amid Hilton's ambitious growth plans and a fresh campaign with Bollywood star Deepika Padukone, Campaign sits down with ...

Milkbasket, an early-morning grocery delivery app, has unveiled its latest brand campaign, ‘Door Bell Ki Chow Chow, No More ...

EXCLUSIVE: Dentsu Media CEO Tommy Li has stepped down and was reportedly in police custody, as China’s media rebate probe ...

Ahead of Cannes Lions, the chief executives of the 'big six' holding companies and senior leaders give their views on a range ...