What do we mean when we talk about creative work connecting? For James Holland at Fox, the secret lies in making sure ...

From surreal car-face hybrids to office-quaking hunger pangs and a CGI octopus waltzing through the deep, this week’s standout ads go big on visual metaphor and brand personality. Whether redefining ...

The streaming giant plans to open permanent retail spaces where fans can experience hit shows such as Bridgerton and Squid ...

The Drum sits down with David Lubars, who receives the Lion of St Mark award for lifetime achievement at Cannes Lions. Here’s ...

Bonjour and bienvenue! Welcome to The Drum’s live round-up of the Cannes Lions 2025 Grand Prix winners as they’re revealed.

The Drum had an exclusive preview of the work before it launched today. Here, Mark Elwood and Andrew Long of the fast food ...

The million-dollar question bugging CMOs right now is, ‘How do I deliver the long-term brand performance I want with the ...

Initiatives such as ‘Fixables’ and ‘Share the Care’ are bringing the philosophy of the health tech brand to life, but its ...

The South American country has been named Creative Country of the Year at Cannes Lions 2025. With this in mind, we gathered ...

The Drum sits down with David Lubars, who receives the Lion of St Mark award for lifetime achievement at Cannes Lions. Here’s his take on everything from retirement and Gen AI to the future of his ...

Speaking to The Drum at Cannes Lions, the cultural theorist (and former digital director for Beyoncé) shared a sharp critique why many brands retreat the moment it becomes uncomfortable.

The CPG giant’s bold hire of Luiz Sanches earlier this year signaled a shift: creativity isn’t just for ads any more – it’s ...