Varsity Spirit, the cheerleading division of Farmers Branch-based Varsity Brands, recently announced the formation of a new ...

The Vikings team officials shared a supportive message Monday in response to some of the negative comments posted on social ...

Kathleen Conn, the mother of Vikings cheerleader Louie Conn, spoke out about some of the hateful responses to her son joining ...

Netflix has announced the renewal of the sports docuseries 'America’s Sweethearts: Dallas Cowboys Cheerleaders' for a third ...

Social media has become inundated with discourse about the presence of male cheerleaders in the NFL ahead of a new season.

Former NFL star Antonio Brown is known for making controversial statements on social media. This time, he targeted Michelle ...

How Cheerleading Became So Acrobatic, Dangerous and Popular For decades, the sport has been shaped in large part by one company — and one man.

“Cheerleading was my lifelong identify and I had to find myself again without it,” Behnke says. “I’m actually applying to cheerleading coaching jobs right now.

In schools, though, there are cheerleading matches, with scores, not pompoms. I judged a national collegiate cheerleading competition once. It was an eclectic panel. Dr. Joyce Brothers was next to me.

It seemed like a sport to us. But now a federal judge has ruled that cheerleading is not yet a real sport even though 64,000 high school girls are registered in "competitive spirit squads." ...