Nick Van Exel hasn't played in an NBA game since 2006, but the former Lakers point guard still knows how to spark a conversation. And this week, he lit one up. After a full night ...

The Portland Trail Blazers are officially up for sale, marking a major turning point for the franchise. The estate of the late Paul G. Allen, Microsoft co-founder and longtime owne ...

LeBron James’ wife, Savannah James, was a fashion standout in her own right, consistently showcasing her unique personal ...

Bronny followed in his father's footsteps by always wearing Nike on and off the court, even partnering with the brand long ...

Discover how LeBron James transformed athlete branding even before the rise of social media in this brief but impactful ...

Following the NBA Draft Lottery on Monday, the Portland Trail Blazers' owners are reportedly moving to sell the team.

A’ja Wilson, a center for the Las Vegas Aces, is widely acknowledged as the best player in the WNBA. She is something like ...

Michael Jordan has never shown interest in doing television before Monday's announcement that he was joining NBC's basketball coverage next season. But two big factors are driving this move: Legacy ...

USC women's basketball star JuJu Watkins is with Paul and James' agency. Watkins has since witnessed Klutch expand her brand.

Famous Footwear is selling Nike Lebron Witness VIII Basketball Shoes for only $56. The list price of the basketball sneakers ...

One of the greatest players of all time is returning to the NBA. In a shocking turn of events, the legendary Michael Jordan ...

A'ja Wilson, a dominant force in the WNBA, has finally achieved a signature shoe deal with Nike, a milestone long overdue for ...