Everyone talks about how hard it is to leave iMessage. But with WhatsApp, it's not even about the app — it's about your ...

WhatsApp announced that it will soon introduce advertisements and other paid features in a major shift for the messaging app, ...

It’s official, ads are coming to WhatsApp. However, depending on how you use the popular messaging app, you may never see one ...

They will appear in only one part of the Meta-owned messaging service, it said. The move is potentially lucrative, while ...

It ends WhatsApp’s decade-plus run of offering an ad-free messaging and calling experience. Meta, which acquired WhatsApp in ...

Metadata collection and the introduction of in-app ads signals the end of WhatsApp's privacy credentials. What has been done ...

Meta has started rolling out ads inside WhatsApp globally – except in the European Union. Here is what is changing, how it ...

As Meta prepares to build an ad-driven future for WhatsApp, the app’s strong record of privacy-focused design is about to ...

Meta announced that it is adding ads and subscriptions to its WhatsApp messaging app in a June 16 press release. The social ...

Meta’s move is a big change for the messaging service app, whose founders vowed to keep the platform free of ads when they ...

Until now, the platform's advertising consisted primarily of WhatsApp Business promotional messages to opted-in customers and some limited Status ad testing in select markets. The messaging app has no ...

Eight of WhatsApp’s roughly 50 employees made more than $100 million off that deal, while Koum gained a net worth of $6.8 ...